April 28, 2012 ·
effusion admin ·
All Blog Posts, Design Trends, Love 'em or Hate 'em Brands, What Were They Thinking? ·
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Let’s face it, QR codes are fugly — and take up valuable design real estate. Additionally, if they’re not used correctly, you just messed up a perfectly good design for no reason. I’ve seen them used correctly and they can work, but I have to say, incorporating them into smaller marketing materials like a business.
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April 12, 2012 ·
effusion admin ·
All Blog Posts, Hot Design Tips ·
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Until you have tried pay-per-click (PPC) advertising for yourself, it can seem a bit daunting to trust Google and the other major search engines to deliver new leads and sales directly to your virtual doorstep. After all, cyberspace is littered with companies that have wasted untold fortunes, on AdWords and elsewhere, because they didn’t understand.
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March 30, 2012 ·
effusion admin ·
All Blog Posts, Design Trends, What Were They Thinking? ·
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(By the way, we did NOT create the logos you see above.) How did you end up with a bad logo in the first place? There are a lot of reasons you could end up with a bad logo: Maybe you went with a low-end designer who didn’t know what they were doing. Maybe a.
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March 15, 2012 ·
effusion admin ·
All Blog Posts, Copywriting, Hot Design Tips ·
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Business web design firms like to encourage clients to work with professional copywriters, but do you really need one? There are two ways to look at this question. On the one hand, you probably don’t need one in a very strict sense, since you already own a keyboard and some word processing software. On the.
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March 1, 2012 ·
effusion admin ·
All Blog Posts, SEO ·
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To answer this question, you first have to make an important distinction: When you work with the right kinds of online marketing and search engine optimization firms, the results will speak for themselves. In time, you’ll have more visitors to your business website than ever, and they’ll be targeted traffic, likely to convert into leads.
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February 13, 2012 ·
effusion admin ·
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As any veteran Internet marketer or business web designer can tell you, there are a lot of things that go into building a successful e-mail newsletter campaign. The smallest factors, like the wording of your subject line, can make an important difference when it comes to the response rate and return on investment you see..
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January 29, 2012 ·
effusion admin ·
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In sports, coaches and managers often remind fans that certain things just can’t be coached: speed, height, and raw physical talent are all things that certain athletes are inherently born with, and that teams can’t win without. Believe it or not, it’s the same with design professionals. Some are more talented, patient, and harder-working than.
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January 12, 2012 ·
effusion admin ·
All Blog Posts, Design Trends, Hot Design Tips, Love 'em or Hate 'em Brands ·
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Like most new Google ideas – or relatively untested marketing ideas from any company, for that matter – Google Remarketing has been met with a combination of excitement, yawns, and complete confusion. What most business owners and marketing managers really want to know, however, is this: Is the program a great step forward in online.
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December 30, 2011 ·
effusion admin ·
All Blog Posts, Love 'em or Hate 'em Brands, New Effusion Projects, What Were They Thinking? ·
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It’s funny how sometimes standing by your ethic guns may cost you money, but integrity I think… is priceless. Recently, we had a returning client that absolutely loved our work on a very large project that took 4 months to complete last year. We spent weekends and vacation time mind you, to ensure everything was.
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December 12, 2011 ·
effusion admin ·
All Blog Posts, Hot Design Tips, New Effusion Projects, What Were They Thinking? ·
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I’m not sure if it’s just us or it’s a common thing in the industry. But over the last year, we’ve had a handful of potential clients that came to us to bid on a project and awarded it to a freelancer or another design firm (because the lowest bid seemed to be the most.
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